How to Win an Election: Political Campaign

How to Win an Election: Political Campaign


Today I want to share something with you that
I call Jay Townsend�s political roadmap. It�s for those who plan to seek public office,
those who believe they may someday be called to run, people who think we can do better
and are willing to try, and those who would like to help good people win. If you are in that category, this video is
for you. I am going to explain how to prepare for,
organize and run a political campaign. I�m going to make is simple, straight forward
and easy to understand. Before I do
that let me tell you why. I am a political consultant. I�ve worked
with more than 300 candidates during my career�a lot of them very good people. Candidates for
President, Governors, Senators, Members of Congress, Judges, Mayors, County Executives
in 24 different states. I�ve seen politics up close and personal for more than 30 years. I think it has become too complicated because
the people who are in office want it that way. They think by erecting barriers it will
discourage others from running, and competing in the marketplace of ideas. I want to fix
that by making politics easier to understand and making it easier for people to run. These same people who hold office have made
it harder to get on the ballot, harder to raise money, and created road blocks to keep
people out. This video is about empowering you and helping you to break down those barriers
so that your voice and your ideas can be heard. 1. We need to have more people involved with
our political process, and more good people running because we need more competition in
the marketplace of ideas. It�s the only way we�re going to make things better. 2. We need more good people involved in the
process: -People willing to tell the truth and speak
truth the power. -people of integrity who are running for the
right reasons. -people who are authentic, down to earth,
and want the job not to serve themselves or pad their pocket, but to solve problems and
improve the lives of others. If you are that kind of person, this video
is for you. If you are a person who has a passion for
helping others�if you believe you were born to improve lives, to change minds, to change
the way people think�if you believe that you were born to better the course of human
destiny, then I invite you to sit back, relax, and soak up all that I have to share, because
we going to make the process of organizing a campaign and winning an election simple,
straightforward and easy to understand. So, let�s start by going to Jay Townsend�s
political roadmap, starting with the kind of information that voters will expect to
get from you during the course of a political campaign.
— Starting with the kinds of information that
voters will expect you to share during the course of a campaign between Point A and Point
B Your Rationale: -Why do you want the job? -What will you do with the job if you get
it? -clear, crisp, concise; summarized in less
than 30 seconds -And one other thing�your rationale had
better be about what you are going to do for the people you represent, and not some blather
about why you deserve the job. Voters won�t care about you until they first know that
you care about them. What is your story? Nobody has your story, your eyes, your voice,
your hair, or the unique set of experiences that make you who you are. Why tell voters about who you are? Because
they need to know where you are coming from. Your most important experience and how it
changed you. Where you were raised and went to school. A teacher that changed who you
are and what you became. Are you married? Do you have a family? Does your spouse work?
Have you ever volunteered to a church or soup kitchen or homeless shelter? What have you
accomplished? Did you build a business, balance a budget, met a payroll, served your country
or taught a class room? These are the experiences that shape your view of the world, how you
define compassion, and the role that government should play in our daily lives. If you don�t
tell your story voters will never know what grounds you and make you tick. There is another reason to tell your story.
If you don�t your opponent will. And guaranteed your opponent will not tell
your story in a way that flatters you. They�ll talk about all the stupid and dumb things
you done, and we�ve all done a few. If you�re not telling the good side of your story, voters
will only know the bad that your opponent tells. What Are Your Values During the course of a campaign, you need
to let voters know something about your core convictions. Your principles. Your passions.
The standards by which you make decisions. You can communicate your values to voters
through words or symbols or pictures or what you choose to highlight about your biography. Why talk about what makes you tick? Voters
know that it is not possible for them to know all the details about every policy decision
you may have to make as an elected official. When they vote for you they are hiring you
to make decisions for them. Your job in a campaign it to let them know they can trust
you to do that. How do you express your values? A picture
of you staffing a soup kitchen says that you care about poor people. A mother that puts
a picture of her husband and six children on a campaign flyer is making a statement
about what matters to her. A picture of you thanking veterans for the service speaks volumes.
A visit to a classroom and a photo op reading books to kids tells voters that you care about
little kids and public education. Failing to communicate your values leaves
a void in the minds of voters and gives your opponent an opportunity to paint you as out
of touch. Once that happens, it�s hard to get your campaign back on track. What is your position on issues of our time? Yes. Issues do matter, and they do decide
elections. And don�t let anybody tell you they don�t. This is what voters want to
know. Are you someone who would vote the way I would? Would you make the same policy decisions
that I would if I had the job? The great thing about free elections is that
since it�s your campaign, and your strategy, you get to decide what you are going to talk
about and where you are going to draw a line in the sand. For example: Foreign Policy. This is especially important
if you are running in a federal race, such as Congress or the United States Senate and
especially important when our country is at war. What is your position on when or when
not to fight wars, the size of our military, how we take care of our veterans, and how
we deal with despot countries and terrorist organizations? Our posture in the Middle East?
How and when we intervene in civil wars in other parts of the world. Economic Issues. Want more jobs? Tell me how.
Want to cut spending? Tell me where. Reform entitlements? How? Repeal Obamacare? Replace
it with what? Reform the tax code? Good idea. What would your tax code look like? Do you
think some people should get more of the federal pie? If so, what programs would you cut? And
of course there is plenty to be said about immigration policy, environmental rules, and
the budget deficit�plenty of places where you can stake your ground. Social Issues. And there are the social issues�abortion,
Stem cell research, Gay marriage, education, Charter Schools, Tuition tax credits, Merit
Pay for teachers, what we do about Global warming, campaign finance reform, drug and
gang violence. I�m not here to tell you what your positions
should be. I�m merely pointing out that there are plenty of ways to position yourself
and plenty of issues you can use to do it. The issues you discuss, and the positions
you take, is a statement about your values, what is important to you, and your view of
the world and your vision for the future. What Makes you Better than Your Opponent? Or stated differently, what can you tell me
about your opponent that will make this decision easy for me? Do your homework on your opponent.
Google is a great tool. Use it. Know everything your opponent has said, done, positions they
have taken on issues, where they have lived and by all means, double check your opponent�s
biography to make sure it is accurate. If you catch your opponent shading the truth,
taking two different positions on issues, inflating their resume, taking money from
the wrong people, or on the wrong side of an important issue, by all means, use it.
As long as your attack is fair, documented, and legitimate, it�s fair game, and an acceptable
way to differentiate yourself from your competition. — The definition of Media is a means of mass
communication: What I am going to do now is give you a brief
overview of a dozen different ways you can inject information into the political marketplace,
starting with the most important, which is you, the candidate. What you say when you campaign�your speeches,
press conferences, the events you attend, the doors you knock on, the interviews you
give, the debates in which you participate are a very important part of your message.
Keep in mind that it is not just what you say; it is also how you look. Therefore, be
professional, well dressed, well groomed, get your sleep, exercise, and I always suggest
to candidates that they do not drink. If you must, wait until your day is done, limit yourself
to wine or beer, and never drink and drive. Your website. You should have a website even
if you are running for dogcatcher. What makes a good website? This is the definition of
a bad one. Grainy pictures that don�t flatter you, laden with convoluted copy that is difficult
to read or comprehend, with a homepage that looks the same day by day and week by week. A good website is one that is entertaining
and informative, one that compels surfers to become volunteers and contributors. Some
basics: The home page should be updated frequently with news articles, information on campaign
events, fundraisers or commentary so that it has a unique look every time a viewer visits.
In other words, make your website sticky. The volunteer/e-mail signup/contribute button
should be visible on every page of your website, and you should have pictures on every page
that flatter you. And of course, use it to tell your story, who you are, why you are
qualified, something about your core convictions, why you feel the way you do on important issues,
and what makes you better than your opponent. By all means, post your videos and tv commercials,
press releases, and allow your volunteers to talk to you and each other via your website.
The more visitors you have, the better off you are. How do you drive traffic to your website,
pick up volunteers, get campaign contributions and spread your message? Welcome to Social
media. If you are not using facebook, twitter, LindedIn, or Google Plus, shame on you. These
tools are inexpensive, easy to use, and an essential means of spreading your message
to a wider audience, communicating with campaign volunteers, and generating traffic to your
website. Social media is the most innovative sector of the U.S. economy. In fact there
are now more than 50 different social media tools available in the marketplace. And all
you have to do to find them is look at the websites of other candidates running for office.
When you see someone else doing something useful, there is no law that says you can�t
do the same thing. Television. Properly done, nothing beats the
power of television to persuade, move, inflame, motivate, cajole, anger or convince a voter
to support you on election day. A voter need not make an effort to hear and see your TV
spot. All they have to do is sit in front of a TV or in front of a computer screen.
Unlike radio or telephone calls, tv allows you to use pictures or footage to help carry
the message. Unlike mail, voters don�t have to read any words. Unlike a website, voters
don�t have to click through an address to find you, or make any effort to read something
about you. Radio: I love radio, because I get 60 seconds
to say something instead of 30. What makes a good radio spot? Spots that inform and entertain.
Spots that trigger pictures in the recesses of the human mind with sound effects, or put
you inside an imaginary conversation between two people, spots that evoke one of the seven
human emotions, Anger. Sadness. Happiness. Fear. Surprise. Disgust. Contempt. Persuasion Mail. It is a little known fact
about political advertising in America. Of the billions spent every election cycle, more
is expended on persuasion mail than any other media. Political mail is one of the principle
profit centers of the U.S. Postal Service. Why? It is often the only tool that candidates
can afford and the most efficient way for candidates in small jurisdictions to reach
their target audience. It does offer advantages over TV or radio. When you air a tv or radio
spot, you lose control over who sees or hears it. With targeted mail you have total control
over who gets your message. And you can, with a little planning, determine exactly when
they are going to get it. Unlike tv or radio however, voters must make an effort to get
something from your mail. They must look at it. In an ideal world, you�d also like the
recipient to read it. When a voter opens their mail box, your piece
is competing for attention with everything else they received that day. Bills. Newspapers.
Credit card offers. Magazines. Catalogues. Mail from other candidates and perhaps your
opponent. Voters may not have five minutes to read your copy, or three minutes or even
30 seconds. From hand to trash can you may have only three seconds to convey a message
to the voter. The job of your designer is to make sure the voter gets a message from
your piece even if they don�t read a single word. Voters read pictures before they read
words. Pictures and symbols and graphics trigger things in the recesses of the human mind with
far more power and clarity than mere words on a page. Make sure your piece passes the
three second rule before you print it. Telephones are typically used for three kinds
of calls, and are an essential tool in turning out your election day coalition after you
have used your tv or radio or mail to inform, entertain, persuade and convince voters that
you are the better choice. ID calls. Usually done by a live caller, you
survey all on your phone list to find who is for you, who is not and those who have
not made up their mind. Persuasion calls. Typically these are done
once voters have been ID�d so that you don�t waste money on persuasion calls to people
who may not be for you. And usually they go only to those who have been identified as
�not sure.� GOTV Calls. To those you say they are for
you or have been persuaded to support you, remind them that it is critically important
that they vote, make sure they know when the polls are open, the location of their polling
place, and offer to give them a ride or babysit their children while they vote. Newspaper ads. In certain jurisdictions, newspaper
ads are a great way to disseminate a message. What makes a good one? White space. In other
words, don�t fill it full of copy. Pictures. Voters read pictures before they read words.
Pictures draw the human eyes to the words. Minimal use of words surrounded by plenty
of white space. Words and pictures that in combination evoke one of the seven human emotions.
In other words, ads that hit the heart. Organization/Volunteers Sending volunteers
out to knock on doors 72-96 hours before an election can make all the difference in a
competitive race. You can�t do that without volunteers. If you want them, they have to
be given something meaningful to do when they do volunteer, and they must be kept happy
so that they want to come back, and they have to have fun. Volunteers can be used to put up signs, write
letters to the editor, make phone calls, recruit other volunteers, host events, and knock on
doors. How to keep them happy? Don�t waste their time. If you have a group coming at
7 to make phone calls, have the calls lists and scripts ready. If they are walking a neighborhood,
have the walk lists in order when they show up to work, with specific addresses of those
upon whose door they are suppose to knock, along with the handouts and a t-shirt or lapel
sticker or jacket that identifies them as a member of your team. Have coffee, soda and
food at the ready so that they feel appreciated, and remember you can never thank a volunteer
too many times. Posters and Yard signs. Yes they work. They
are as old as the republic. What makes a yard sign a good yard sign? A picture of you, or
a clearly stated slogan that makes people think. Your name displayed in a large font
size. Yard signs that are placed in people yards mean a lot more to voters than ones
placed along a highway. The Press. Please don�t make the mistake
of ignoring the Press. Reporters write stories. They cover press
conferences, photo ops, endorsements, debates and candidate forums, all of them useful ways
to get your name and your message in a newspaper, in a radio broadcast, or on television. Oh,
don�t forget the bloggers and on-line media. Their importance in politics is growing exponentially. — Before you begin your journey as a candidate
for public office, there are some things you should do in preparation for your trip. Things
you need to know at the outset of your journey unless you like unpleasant surprises. The first is know what you are getting into
be studying the state or jurisdiction where you plan to run�the political affiliation
of the electorate, the turnout patterns by year, and the kind of people who vote in odd
year versus even year elections, the age breakdown of the electorate, income and education levels,
the principle occupations of those who live in your jurisdiction, and the names of the
major employers. You cannot properly navigate your journey without knowing this information. Issue Research
As a candidate you should expect to be asked questions by reporters, people you meet, in
debates and forums. A basic knowledge of important issues in your state or jurisdiction is imperative
unless you enjoy looking like fool. Start your day by reading the newspapers. If you
plan to make an issue of education, you�d best know something about what is spent per
pupil, graduation rates, test scores, the number of kids who go to college, pension
and salary costs. What is the unemployment rate where you plan to run? What does the
census say about migration, small business startups, wage rates, manufacturing trends.
Most ordinary voters don�t know this kind of information, but as a candidate you will
be expected to. You�ll need to draft a preliminary budget,
and have a good idea what you plan to spend on what, including the kinds of media that
I mentioned in the previous section. If you do not have a budget, you do not have a campaign
strategy. Imagine that you are about to leave on a 2000 mile journey without any idea what
you are going to spend on food, hotels, gas, daily necessities or emergencies. Not a good
idea. Unless you are wealthy and plan to spend your
own money, you�ll need a Fundraising Plan. A solid idea of how you are going to raise
the money you need to finance your journey. Don�t want to bother with that? This is
what happens to candidates who refuse to deal with the realities of raising money. They
run out of money before the journey has concluded. It�s a very lonely place stranded on the
side of the road in the dark of night in the pouring rain. Just ask some of the candidates
who have had to lay off staff in the middle of a campaign because they ran out of money. Do in inventory of the press outlets in the
jurisdiction where you plan to run, the names of the reporters, their emails, phone numbers,
the bookers at the tv stations, the talk show hosts at the radio stations, the bloggers
and the columnists that cover politics. Why? If you are not using the press to help disseminate
your message, you are wasting a valuable and free means to disseminating your message to
the voters who need to hear from you. I mentioned earlier in this presentation the
importance of knowing your opponent. Best if you do that kind of preliminary research
before the campaign begins. Where they went to school, what they do for a living, how
they have made their money, things that have said or done, positions they have taken on
issues, and their voting record. Why? For the same reason the a basketball coach watches
the films of an upcoming opponent. Finally, in a very sophisticated and complicated
campaign it is sometimes very helpful to do what we call a benchmark survey before the
campaign begins as a guide on how to best navigate your journey, the cheapest of most
efficient way to get from point A to point B, and to discern the kinds of information
most likely to have the greatest impact on the electorate. — My Offer: There you have the basics of a political campaign,
how to plan one, the kinds of information the voters will expect to hear from you, and
the many ways you can communicate the message to the electorate. Look I know this can seem overwhelming, but
it�s not if you take it one bite at a time. I�ve helped more than 300 candidates during
my career plan and execute their journey, many of whom have gone on to serve their states
and jurisdictions with distinction. I�d like you to have the same tools and
information I�ve shared with my clients. We�ve put together a state-of-the-art on-line
training program to help candidates and their key aides develop their own political roadmap,
and to devise a winning campaign strategy. It�s called our High End Candidate Achievement
Plan. This is a program for those who want to run
for office and win. It�s a program for those who would like to better serve their community,
state and country. It�s a program for those who have a passion to serve who believe that
were born to alter the course of human destiny and better the lives of others. It�s especially
suited for candidates and campaigns that don�t have a lot of money to spend on consultants. In this course you will learn How to articulate your campaign message and
rationale clearly, crispy and concisely�in less than 30 seconds. How to tell your story, convey your values
and clearly articulate your issue positions during the course of a campaign. How to discern which voters need to hear your
message, and how to target your advertising dollars toward those most likely to vote for
you. How to write and confidently give a good campaign
speech that attracts campaign volunteers, contributors and tell stories that touch the
heart of your audience. The secrets of an effective political website
that will generate traffic, campaign contributions and volunteers, and how to use social media
to get volunteers, spread your message and generate campaign contributions. The secrets of how to write and produce a
good television commercial and radio spot that voters will remember. The secrets of effective persuasion mail,
how to target your mail to the right audience, and make the most of your campaign dollars. When and when not to use newspaper advertising,
how to write and design an effective ad that gets you votes. How to develop a good and effective volunteer
organization, keep your volunteers happy and ready to work. How to use telephones to convey useful information
to voters. How to speak easily with print reporters,
handle television question and answer sessions, and valuable tips on how to prepare for a
radio, television or newspaper interview or a candidate debate. How to prepare for a campaign before it starts,
including: How to construct a detailed and well-researched
campaign budget. By the way, if you don�t have a campaign budget you don�t have a
campaign strategy. Developing a fundraising plan, in which I�ll
explain in detail the different kinds of campaign contributors and seven different time tested
ways to raise money. The kind of research you�ll need to conduct
on your jurisdiction, where to find it, what you need to know about important issue where
you are running; where and how to find useful and accurate information on your opponent. How to develop a coherent campaign strategy,
stick to a campaign budget, prosecute your message, and prevent problems that can derail
your campaign. How does this work? In week one I�ll send you a video that you
will be expected to watch and study. Once you�ve watched the video you�ll be expected
to email me any questions you have. In week two you�ll be expected to participate
in a conference call in which I�ll address the questions in your email, and answer any
other questions you may have or to help you solve any special challenges your are facing.
You�ll also benefit from hearing the questions from other program participants as I address
their concerns and answer their questions. We�ll repeat this process for the duration
of the four month intensive training course. One week you get a video to study, and the
following week we�ll have a conference call to review it in depth. Twelve different training
videos. Twelve different question and answer training calls lasting 60-90 minutes. Each video that I send you will be yours to
keep so that you can watch it as often as you�d like along with handouts and training
guides. And each conference call will be recorded and emailed to you. I�m offering this course to a limited number
of candidates for a one-time payment of $4,997, or three monthly payments of $1,799. Enrollment in the course is limited. And there is only one way to enroll. You have
to apply. Go to JayTownsend.com/HighEndAchiever. That�s JayTownsend.com/HighEndAchiever.
Once you have completed your application, we�ll schedule an appointment to talk either
by Skype or telephone. I will not take your money unless I am first sure that this course
is right for you. I won�t take it unless I am sure that you can benefit from the knowledge,
information and the training I can provide you. If we decide that the training is right for
you, you�ll immediately receive my special audio recording on the 10 worst mistakes that
candidates make, yours free as soon as you make your payment. You�ll also receive a
bonus video � a special tutorial on how to hire campaign consultants, how to make
sure that you are getting good people who know what they are doing, how to check their
references, negotiate their fees, and get good value for your campaign dollars. You may be wondering about the investment—is
it worth it? Having worked in the political arena for 30 years, I know how valuable this
information is, which is a lot more than I am charging. It�s the most intensive training
course you�ll find at this price�you�ll not find this kind of training anywhere else.
But there is another price to be paid for not having this kind of training�for without
it you�ll made needless, costly, and fatal mistakes. If that happens, it�s not just you that
gets hurt. You see, at the end of your journey on the campaign trail there will be a winner
and a loser. Those who lose don�t govern. They make no laws. No policy. Their voice
falls silent. And those that they have run to help, the very people and causes that you
hoped to advance will be left without you and your voice. If your campaign is worth
doing, if those people you hoped to help are truly worthy of your time and energy, then
the most important think you can do at the outset in invest in yourself so that you run
a campaign worthy of your cause and those who need your voice. You can apply now by going to JayTownsend.com/HighEndAchiever. Please fill out your application now and send
it back to me as soon as possible so that we can schedule your interview. I�m Jay
Townsend.

Danny Hutson

100 thoughts on “How to Win an Election: Political Campaign

  1. Keep doing that Mr. Jay Townsend. Those who interested these go and visit http://jaytownsend.com/win-election-political-campaign/

  2. Very good video. I hope one day I can run for office in Mexico, and lead my state and eventually country.

  3. I'm tired of seeing my country of the United States deteriorate day by day. We are spending to much money that we can never pay back, with every dollar printed they are worth less than the ones printed before. All the rich bankers control our government, not the President or other officials. One day this country will truly be free, not controlled by the sheer amount of money we possess in comparison to the rich or those of a higher status or power. I will run for Senate, then the Presidency. Look up the facts people, we are slaves.

  4. This is a great resource for those of us who want to make a difference but find it difficult to navigate the many barriers that exist between the average person and elected office. Thanks Jay!

  5. About to use your method  in my school elections!  Thanks for the great video.  (Campaign Manager)

  6. I have subscribed to you. I am very interested in politics and I feel that I can make a difference in America and abroad. I need to work on public speaking and how to put myself in the position to run for Congress one day. Everytime I look into starting a career in politics the first step is to start locally but I feel like I'm ready for something much bigger than that. I was kicked out of school at 18 and dropped out of community college. I am 24 and feel that I am too old to go back. I am so concerned about our country that skipping college and learning online free is the best way to get ahead. I have never been so passionate about anything in my entire life. I am not politically biased like many Americans have become and I believe both Democrats and Republicans bring a lot to the table but the lack of communication has put us down a dangerous path. Foreign policy issues has been much of my focus but becoming more educated with understanding and handling issues here is a must. If you could give me some tips or recommend some videos I would really appreciate it.

  7. Very good, I will be running on a more social campaign, in Québec more on the basic of Bernie Sanders, any advice on grass roots campaign Mr Townsend?

  8. Thank you so much for the free information Mr Townsend. As someone who is aspiring to run as Lord Mayor of Melbourne, this was very beneficial.

  9. thanks for the experianced information
    but i think still one more point to mention is the size of each part of media , because some of the media have a big effect and reflection and may be some others like radio is really limited effect on these days
    thanks again

  10. Dear Mr Jay Townsend. I have watched most of your videos and will finish watching all of them. It's an incredible resource and service for the people. Thank you for sharing all these insider's tips for free. God will surely reward you. Take care. – Doc Willie Ong, Cardiologist, Manila, Philippines.

  11. I enjoyed your video a lot but I'm 13 almost 14 and I'm I don't have an extra $4997 on my hands currently. I've been doing research on politics for about 2 years now. I have been really interested in running for county commissioner when I'm of age. I am a Christian and I hate where this country is going and would love to make a difference in this world like people like you are doing. Thank you for the free information that you did provide.

  12. I am in the running to staff HRC staffer Adam Parkhomenko's 2017 campaign for Lieutenant Governor of Virginia. Thank you for the excellent and thorough walkthrough.

  13. Mr. Townsend, I believe I am everything you've described as an ideal candidate. I believe my ideas, ideals, morality, and authenticity are enough to get me into office and enough to produce change in the political sphere.

    I want to create an avenue for change and I would love your help. I am currently a college student pursuing a degree in political science, but I would love personal advice from you if you have the time.

    I want to know where I should start and I believe you can help me to do just that.

  14. Thank you for the information. I'm on here due to what a customer said to me at work once while we were talking about homeschooling. I said she should be allowed to write off her child's homeschooling on her taxes, and she said "When are you running for President?" It's been three weeks but eating at me ever since, though I can't run for at last another 15 years

  15. Hi I'm Chris a new subscriber. I've just recently watched this wonderful video. I love politics and believe that I have the skill sets to bring change. I am apart of a political party in my country. I'm from the Caribbean and hopefully someday I will be able to run for Mayor of the city that I live in.

    I would like to have a talk with you Mr. Townsend some day. may God bless you

  16. Now, this is a bullshit story. There is LITERALLY no way you can enter a political campaign as an "good man fighting for little people" as author suggested in this video. You will be killed, almost instantly. If you want to go into politics, the first step is – "Sell your soul to the devil". Only then you can call a campaign manager and start your "campaign". Which in nothing more than an attempt to hide your contract with the devil. The more you hide it, the better campaign you have. Believe me, I tried … Got me into a lot of trouble. Got fired, banned from Facebook, biggest part of news comment sections, without any explanation 🙂 p.s. This comment will be removed as well. Just remember it and come back to this page in half an year. It will be gone.

  17. I greatly appreciate the advice. I just have one question, I am planning to run for mayor as an independent in the next election how do I officially run, do i go to city hall or do i talk to someone else I've been doing a bit of research i can't really find an answer anywhere.

  18. Thanks so much for the valuable information Mr Jay Townsend, i am currently on a verge of creating better political landscape in Africa, starting with Nigeria as a test case. I dont think i would put myself forward to lead the country, but i would like to create the strategy for choosing reputable leaders with the right policy and heart to change the ruin and currption ongoing in my country. Please support us in anyway possible Sir. The name of our party is ADNP(ABLE DEMOCRATIC POWER) which focuses on bringing young like minded individual together to vote for a competent leader at all sectors. We look forward to hearing from you Sir. Thanks again for the good work you are putting out there.

  19. Hi, Im currently going to start college at a state school this summer. I was wondering how I could get into politics and how I can move from a citizen to someone who changes lives. I'd love to get in contact you!

  20. Thank you for this video. It has impacted me immensely. I want to run for my local city council in Smithfield, NC. If you could point me to information more focused on that type of campaign I would appreciate it.

  21. Thank Your Mr. Townsend. I am Destined to Become President Of The United States Of America. I am A Life Long Democrat. I Passionate About Politics. I am Very frustrated at The Trump Admin. When I Become President we will bring A New Sense Of Change to America. When I Am POTUS We Will Bring Smart Progressive Reforms To America. I Want to Run In 2052.
    I Currently live in Montgomery County Maryland A Solid Blue County
    Graduate Harvard University & Law School ( Political Science Degree)
    Move To New York City
    Work For a Candidate.
    Become A Civil Rights Lawyer
    Run For NYC City Council
    (Maybe Mayor)
    State Rep
    State Sen.
    U.S. Dis Attorney (Maybe)
    Run for U.S. Senate
    Become A household Senator
    Announce Candidacy for The Presidency of The United States
    Win The Caucuses & Primaries
    Become The Democratic Presidential Nominee
    Win The Election
    President Of The United States Of America.

  22. To start, I have to be honest, I want to be the World leader. Now I know I've already lost a lot of readers. However, those that stick with it and read on, I promise will be enlightened. I set out as a kid to be the smartest person to have ever existed in all of humanity. While I can say I am rather intelligent, how smart I am is a matter of opinion. I may already be the smartest, just for having that goal. But that is irrelevant, what is important is what I plan to do with this intelligence. To begin I'm going to simple state there are no beginnings or ends only change. This is scientifically proven in the LAW of conservation of energy/matter. Simply put energy/matter can not be created or destroyed. So you may be asking what this means. to answer simply the universe is infinite in all directions, including scale. You can zoom in (or out) on yourself infinitely. which so happens to put you at the center of the universe, only with a different fractal pattern then say me. This is important because most people are falling into chaos. Your personal fractal pattern is just that, PERSONAL. The best kept secret is that we can change our pattern. To one lets say that I've created of order, love, humility, patience, kindness, charity, and general compassion for all things infinite. If you want to learn more about me feel free to leave a comment. And thanks for reading.

  23. i find this has helped me a lot i want to in the future become a county councilor and change my local area for the better i have all the needs to become it i care for the people i agree with what has to be said i already do debating in famous universities such as trinity college ive been debating for 3 years ive been in the student council in my school 3 years in a row and ive also been involved in in a youth council in my county to improve the youth facilities and to have a say on what would be best and what we as teenagers want so thanK you a lot THIS HAS HELPED

  24. it's the ideal campaign model in an ideal world. But in the real wall street owned world, elections can be won with love for money and the love for people who love big money. what is required is democracy with the help of Information Technology. countries should be run using Big Data rather than representative systems in parliament.

  25. Thank you so much. Im a sixteen year old student who competes on my debate team and I realized from that that I want to hold office and help people. I eventually want to become president, although that is a long way out. I realized I love policy and I want help people and help lives of people become better. I want to run for public office as soon as I can, and this video really helped me with that.
    Thank You

  26. I'd like to be an MP or local councillor over here in the UK. Best tip I was ever given was getting involved with a party I believe in. I'm a member of the Conservative party over here and I help my local MP canvass his constituency. Building connections with politicians and the public and also learning the job. Also I want to make sure I do something on the side, something genuine. No one likes career politicians. Thanks for the video.

  27. 11. O you who believe! Let not a group scoff at another group, it may be that the latter are better than the former; nor let (some) women scoff at other women, it may be that the latter are better than the former, nor defame one another, nor insult one another by nicknames. How bad is it, to insult one's brother after having Faith [i.e. to call your Muslim brother (a faithful believer) as: "O sinner", or "O wicked", etc.]. And whosoever does not repent, then such are indeed Zalimun (wrong-doers, etc.).

    12. O you who believe! Avoid much suspicions, indeed some suspicions are sins. And spy not, neither backbite one another. Would one of you like to eat the flesh of his dead brother? You would hate it (so hate backbiting) . And fear Allah. Verily, Allah is the One Who accepts repentance, Most Merciful.

    13. O mankind! We have created you from a male and a female, and made you into nations and tribes, that you may know one another. Verily, the most honourable of you with Allah is that (believer) who has At-Taqwa [i.e. one of the Muttaqun (pious – see V.2:2)]. Verily, Allah is All-Knowing, All-Aware. (Q.S. 49: 11-13)

  28. I don't wanna be President like many of y'all.. I just want to make it into the House and vote against spending bills.

  29. In Nevada it not difficult to get on the ballot; but in California, it takes a lot of signatures or a big sum of cash. Good message as usual.

  30. A friend sent me this video link yesterday and its really amazing why people think they can easily win an election without a proper spiritual backing, politics is not a lucky game, when you have no spiritual backings you will only end up being a money squandering machine

  31. I have spent time in jail for charges I pled guilty to. Would this implicate me besides slander from opposite party?

  32. Thank you very much Mr. Townsend. This video was very informative, and I can tell that you have a lot of experience in this field. Your channel is a brilliant resource to use for anyone who believes they have what it takes to enter the political spectrum. I will definitely make my campaign team watch this many a time during my current campaign to become my county's Chief Magistrate Judge.

    Thank you, and a great day to all!

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  34. Thank you for your great free advice, I googled you and it was fascinating to see you ran for the New York Senate. Why did you however, when it looks like it was doomed from the start?

    Also sent you an email about my own personal issues with a planned upcoming campaign, please reply as soon as you can.

  35. The readers of today, will be the leaders of tomorrow. If you want lead your people and become a successful politician, the secret to do all these is to just read and then to read more and even more…..

  36. i am 20 and currently studying chartered accountant. sir i had involved in the politics before 2 years and from last 2 years because of my study i cant give time in politics but i want to be the great and helpful politician . can i get your tips sir?

  37. I am interested in running for WA State Rep. I am in business school and psychology. What’s the first step I should take sir? Thanks, Thomas

  38. Good evening, I aspire to run for politics in the future. I know how to appeal to a younger audience being in my teens, but how can I get through to the older generations?

  39. Stand-up & Start-up..run-up to New INDIA polls 2019..Campaign Day #2..New India is rising, invincible and decisive. love you. Thank you. God Bless You.

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